With the arrival of Covid-19 in early 2020, ecommerce got a 5 year boost in a matter of
months.The Staples CA ecommerce teams were overwhelmed initially, but looked to
their core mission of "helping businesses continue to grow and be successful" to guide
their actions. While the product mix they were selling didn't change overnight, how
people bought certainly did. Having a dynamic search allowed the team to stay flexible,
ensuring they could still get the right products in front of the right people even in a
rapidly changing environment.
Reflecting back on the early days of the pandemic, Jeff notes how proud he is of being
able to help Canadians during this time: "we're not frontline workers, but we are
supplying medical offices, hospitals and lots of small businesses across the country
who are. We can help by being efficient and effective with the tools that we use such as
AI."
The results: Seeing opportunity in
crisis
Staples Canada
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Staples Canada
