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State of Search Report 2021

Issue link: https://mbozikis.ufcontent.com/i/1418663

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2 From this research, you'll learn more about Table of contents 2 Current state of digital commerce search: Only 1 in 8 retailers embrace modern search to gain significant competitive edge Basic search capabilities: half of retailers are stuck in 2010 . . . 9 Searchandising and how 40% of retailers are unprepared for surges in demand . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10 Retailers embracing AI and Personalization make big gains . .12 When surges hit; 65% of retailers unable to meet demand . . . 13 The ROI of advanced digital commerce search is recognized - and proven Search's value is expected across various areas . . . . . . . . . . . . 16 Search doubles conversions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 Yet retailers aren't happy with their current search . . . . . . . . . . 22 How to invest to elevate your search experience? How much are retailers investing or planning to invest in search . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 Investing in a team is as important as investing in a technology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31 Preparing for tomorrow The case for headless & API first technologies . . . . . 34 Appendix

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